UK: Iceland supermarket adds vegan aisle with 13 new products
UK frozen supermarket chain Iceland has announced it will be creating a vegan isle and increase products by an additional 13 items.
They introduced the “no bull” burger made from soya protein back in April as there first step toward their own-brand plant-based vegan-friendly range. They have been a huge success says the company’s head of development Neil Nugent.
There are more plant-based eaters than ever in the UK which will cater for both vegans and those who are adopting a ‘flexitarian’ lifestyle.
Iceland is offering a convenient, and reasonable prices range to help people to incorporate plant-based eating and transition to a meat-free lifestyle.
‘No Bull’ Meat Balls
‘No Bull’ Mince
‘No Bull’ Jalepeño Burgers
‘No Bull’ Sausages
‘No Bull’ Chili and Rice
‘No Chick’ Crispy Fillets
‘No Chick’ Chunks
‘No Chick’ and ‘No Porkies’ Paella
Tofu Vegetable Burgers
Green Vegetable Balls
The new extensive plantbased range will hit the shelves in 3rd September 2018.